The positive residual value (if there is one) or the benefit or advantage that can be achieved by a particular action or activity. Profit is calculated by adding all revenues associated with that product, service, or activity, and subtracting all expenses associated with it. Often, traditional accounting, finance, and economic calculations of profits don’t include benefits such as brand value or losses such as environmental pollution or social unrest. As government regulations and social policies change, these costs may need to be included in order to offset the expenses associated with their correction.

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